The Football Association is the governing body of English football.
I was asked back to Whitestone to help sort out the FA’s branded materials. A version of the England supergraphic was already being used but at an angle and looked awkward – I straightened it to look more like the St George cross and placed the England crest in the center. Simple stuff. The rest of the branding process fell into place quite naturally.
http://thefa.com
Account direction: Chris Lightfoot
Design team: Peter McCabe (lead), Stefan Kraft, Eddie McClements
Account management: James Handford
